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The Marketplace and SCM Pro tiers of Better Data Cloud unlock powerful features for aggregating multiple vendors into a single conversation.

BetterDataRegistry

A centralized, verified directory of merchants. When an AI asks “Where can I buy organic honey?”, the gateway can search the registry to find every merchant that sells it.
  • OSS: Limited to merchants you manually register in your local config.
  • Cloud: Global discovery across thousands of verified Better Data merchants.

ML-Ranked Discovery

When multiple merchants sell the same product, how do you decide which one to show the user? Our ML-ranking engine evaluates:
  • Price & Shipping: Total landed cost to the user.
  • Reliability: Historical fulfillment speed and success rates.
  • Location: Proximity to the user for faster delivery or local pickup.
  • Authentication: Higher priority for merchants with Signal Tag verified inventory.

Private Federation

Scale your internal distribution network. If you are a large retailer with 500+ locations, use Private Federation to allow the AI to “route” orders to the optimal fulfillment center without exposing your entire internal architecture.

Automated Verification

We automatically verify merchant status, SSL certificates, and API health every 15 minutes. Merchants that fail verification are temporarily removed from search results, preventing the AI from recommending “dead” links.

Getting Started with Marketplace

  1. Upgrade to the Marketplace tier.
  2. Navigate to Marketplace -> Vendors in the dashboard.
  3. Use the “Invite Merchant” feature to send onboarding links to your partners.